> ## Documentation Index
> Fetch the complete documentation index at: https://docs.conversion.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Glossary

> Terms and concepts used in Conversion AI.

## General

| Concept                                                  | Definition                                                                                                                                                                       |
| :------------------------------------------------------- | :------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Conversion AI                                            | The layer of AI built natively in Conversion.                                                                                                                                    |
| Chat                                                     | A single interactive conversation with Conversion AI. Each chat keeps its full history of messages, tool calls, and artifacts. You can open chats from any page in the product.  |
| [MCP server](/product-docs/mcp/overview)                 | A remote Model Context Protocol server that connects external AI tools (Claude, ChatGPT, Cursor) to your Conversion workspace, using the same tool calls as chats.               |
| [Tool call](/product-docs/conversion-ai/tool-calls)      | A single action Conversion AI takes, like looking up a contact, listing audiences, or creating an artifact. Conversion AI usually chains several together to answer one request. |
| [Sandbox](/product-docs/conversion-ai/files-and-sandbox) | An isolated Linux environment Conversion AI uses to run scripts and process files. The sandbox filesystem persists across messages within a chat.                                |

## Assets and artifacts

How Conversion AI interacts and edits marketing assets.

| Concept                                                           | Definition                                                                                                                                                  |
| :---------------------------------------------------------------- | :---------------------------------------------------------------------------------------------------------------------------------------------------------- |
| [Asset](/product-docs/glossary)                                   | A creatable marketing object in Conversion: blasts, workflow emails, email templates, forms, workflows, campaigns, audiences, and folders.                  |
| [Artifact](/product-docs/conversion-ai/artifacts)                 | A preview of an asset created by Conversion AI. You review and approve it before it materializes into a real asset or updates an existing one.              |
| Pending                                                           | The state of an artifact that hasn't been applied yet. Conversion AI can still revise pending artifacts.                                                    |
| Apply                                                             | Confirming an artifact so it becomes a real asset. For assets that support drafts, applying writes to the draft.                                            |
| Applied                                                           | The state of an artifact after it has been applied. Applied artifacts cannot be revised; further edits create a new artifact.                               |
| [Draft](/product-docs/conversion-ai/artifacts#what-applying-does) | The pre-publication state for assets that support it (workflow emails, blast emails not yet sent, forms). Drafts can be edited before being published live. |