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Build the assets for a marketing effort on the campaign’s Assets tab. Keeping them here means everything for the campaign is in one place, and your emails and forms can personalize with the campaign’s tokens and each member’s fields. You can add folders inside a campaign to group assets. A campaign cannot contain another campaign.
Keep a campaign’s emails inside the campaign. Tokens and member fields such as {{ campaign_member.webinar_url }} resolve against the campaign an asset belongs to, so an email kept elsewhere renders them empty.
A campaign cannot be deleted while it still holds assets. Move or delete them first.
  • Tokens for reusable values across a campaign’s assets.
  • Members for per-contact member fields.
  • Liquid Overview for referencing both in your content.