Landing Pages Overview

Landing pages let you design a page in Conversion, publish it to a domain you own, and see how it performs. Pages use your workspace’s landing page themes, can embed your Conversion forms, and can personalize content for each visitor.

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Where to find landing pages

Go to Marketing → Landing pages in the sidebar. The list shows every page with its Status (Published or Not published), when it was created, and when it was last edited. Use the filter to switch between Active, Archived, and All pages. Landing page themes live in Settings → Landing page themes.

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Creating a landing page

1. Click New landing page. You can also choose New → Landing page from a folder in the sidebar, or from the assets of a folder, campaign, webinar, or field event.
2. Enter a Name and choose a Location (folder or campaign).
3. Click Create.

The new page starts blank and uses your workspace’s default theme. Add pre-built sections or blocks in the builder to get started quickly.

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The page workspace

Opening a landing page shows three tabs: The top bar shows the page’s publish status, its draft status, and the Publish button.

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Page actions

Open the ⋮ menu on a page for these actions:

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Duplicating a page

A copy keeps the original’s design and theme. It starts unpublished and visible to workspace members only. URLs, the password, and version history are not copied.

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Archiving a page

Archived pages stop serving their published version and move out of the active list. Visitors see a “This page has been taken down” message. You can still edit an archived page, and restore it at any time.

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Who can do what

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Ask Conversion AI

Conversion AI can create, edit, duplicate, and delete landing pages, and manage their URLs. Try “build a webinar registration page for our March event” or “add an FAQ section to the pricing page.” Conversion AI can’t publish a page or set its password. Publishing is always up to you.

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Next steps